Universal Fibers - Clerkenwell Design Week 2023
EXHIBITION BOOTH DESIGN / OUTDOOR ART INSTALLATION
For 2023 Clerkenwell Design Week in London, Universal Fibers partnered with our team to showcase their sustainability objectives and carbon negative fiber. The concept of the booth focuses on negative space, with the booth moving from light to dark. The niche includes an engagement wall with panels that can be rotated to create color patterns and reveal key words about Universal Fibers’ commitment to their customers.
Our team also designed an outdoor site-specific installation to delight CDW visitors and passersby. The “Journey” is a series of fiber wrapped frames that visitors can pass through, progressing from dark to light colored fiber and with spacing between the frames getting less dense. It offers a unique interactive tactile experience representing Universal Fibers’ journey to sustainability and carbon neutral.
